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Intelligent Home lighting Market One touch is to burn Philips lighting ,Hue and add a fire!
- Dec 22, 2017 -

In recent years, Philips Lighting in the field of intelligent home lighting frequently exerting force, step-by-Step to promote the development of intelligent lighting industry. As the lighting of the "Big Brother", Philips Lighting for smart home lighting, "the feeling of a single clock"?

Recently, Philips Lighting announced and China's leading technology companies Baidu signed a cooperation agreement. According to the agreement, Baidu's new generation of dialogue AI operating system Dueros will become Philips "Friends of the Show" (Friends of Hue) partners, to protect the Philips "show" personalized intelligent lighting system and dueros between the seamless docking. Equipped with Dueros of various types of intelligent terminals will be able to control all Philips "show" personalized intelligent lighting system products, access to a full range of home intelligent lighting experience.

Philips Lighting as the lighting industry "vane" for the industry's leadership is self-evident. In recent years, Philips Lighting in the field of intelligent home lighting frequently exerting force, step-by-Step to promote the development of intelligent lighting industry. As the lighting of the "Big Brother", Philips Lighting for smart home lighting, "the feeling of a single clock"?

Smart home lighting will become "new wind mouth" hundreds of billions of market hair-trigger

In recent years, smart home in the global scope of a strong vitality. Data show that 2014, the global smart home market size of 52 billion U.S. dollars, 2017 is expected to reach nearly hundreds of billions of dollars, the annual composite growth rate of about 20%.

and development so far, intelligent interconnection lighting has become the most widely used in intelligent home and one of the first applications. According to the statistical data of the LED research Institute of Senior Engineers, the 2016 China led intelligent lighting output value reached 14.7 billion yuan, compared with the 2015 growth of 89.7%. Ggii expected that 2017 China led intelligent lighting scale will reach 28.4 billion yuan, the growth rate of 93.2%, to 2020 China's intelligent lighting output value will be as high as 103.5 billion.

Chart 2014-2020 China Intelligent Lighting output Value scale and forecast (unit: billion,%)

 

Source: Engineering Research LED Institute (GGII)

Recently, the Hong Kong Trade and Development Bureau conducted a questionnaire survey during the Hong Kong International Lighting Fair 2017 and the Hong Kong International Outdoor and Technology lighting Expo 2017, and the lighting industry interviewed expected that the home lighting market would remain buoyant in the foreseeable future. Among them, consumers need to replace the old lighting products, is expected to drive indoor home lighting products demand. At the same time, with the increasing environmental awareness of consumers, LED products will be very popular, and intelligent technology is expected to continue to promote the development of lighting industry.

It is undeniable that intelligent lighting plays an important role in improving the quality of life, improving the working efficiency and improving the management level. With the improvement of living standard, the application of intelligent home lighting will become more and more common, and will be the new air of the development of lighting industry.

To break the "outside heat inside cold" predicament Philips lighting layout Intelligent Home Lighting

Of course, there are many people in the industry's view, although the smart home market in the global potential is huge, but still in the incubation phase, not widely used. Compared to domestic, smart home in some developed countries more popular, is an indisputable fact.

According to senior engineers led observation, resulting in intelligent home "outside heat inside cold" is mainly reflected in two aspects, on the one hand, due to the current intelligent home ecosystem has not been fully established, the scene fragmentation, compatibility and operation of complex and so the mishap still not fully resolved, consumers can not deeply appreciate the wisdom of intelligent home and convenient, smart home "high cold "The impression remains to be changed; On the other hand, the intelligent home field lacks the supporting regulations and the unified standard, the industry is mixed, the product is mixed, the consumer general experience is not good, the word of mouth is difficult to promote, nature difficult to drive the consumer's bill.

Philips Lighting as a global lighting leader, has been continuously deep in the Chinese market, in response to the above problems continue to introduce China's consumption habits of lighting products. Into the 2017, Philips Lighting in the field of intelligent home Lighting is a continuous layout.

June 2017, Philips Lighting announced that over the country over hundreds of Philips fashion lighting Hall to open a smart home lighting experience Zone, display its Philips Hue Intelligent interconnect Home lighting products, and through intelligent interconnection control, virtual reality (VR) simulation, such as immersion experience, Enable consumers to experience the different lifestyles of intelligent home.

Philips Hue Intelligent Home lighting experience Area display a full range of intelligent lighting products, including light bulbs, lamp belt, portable magic lights, ceiling lamp, barrel lamp, floor lamp and bridge, fully meet the rich needs of home lighting.

Philips lighting consumption Channel general manager Xia Xiaojun said Philips Hue has been leading the field of intelligent home innovation, emphasizing the intelligent interconnection technology for lighting experience and quality of life upgrade. Believe that has led the Internet consumption trend of Chinese consumers are very happy to try new things, we look forward to more customers come to Philips Intelligent home lighting experience area, immersive experience beyond the imagination of the smart home scene.

 

Philips Hue and Ding Dong Intelligent Speaker product Display

July 2017, Philips Lighting announced with the BoE's voice intelligent hardware Products "ding-dong Speakers" signed a cooperation agreement, "Jingdong Smart speaker" officially become Philips "Friends of Hue" (Friends of Hue) partners.

Through the signing of the agreement, the two sides will be integrated in the Chinese voice control and smart Home Hardware field of technical advantages, for China's smart home users to provide a better experience.

 

Philips Lighting global Chief Strategy and marketing officer Wei Weilian Bill Bien

September 2017, Philips Lighting for its intelligent home lighting system released Chinese brand "Philips Show" (English Name: Philips Hue), to Chinese consumers to convey its "xiuwaihuizhong" unique charm.

As an intelligent lighting system, Philips "show" has access to foreign Amazon Alexa, Google home, and Apple's HomeKit, such as smart Voice Butler platform, in addition to the remote control, traditional switches and even mobile phone App remote lighting system, but also directly using the voice to achieve control.

Combination of powerful and intelligent home lighting "ecological circle"

Intelligent Home is a system, platform concept, in this platform all equipment should be integrated. For users, not with other devices, and thus can not bring to the user humanized lighting experience is actually difficult to call the real intelligent lighting.

Some experts pointed out that the Internet and technology companies in high-speed interconnection, cloud data has advantages, and lighting companies understand the characteristics of electricity, optical characteristics, the two Cross-border joint can accelerate the integration of two industries.

"The former intelligent lighting, intelligent security, intelligent appliances, intelligent sockets, intelligent environment monitoring and other concepts and products are relatively isolated, this and intelligent home of all things interconnected concept is far from the future of intelligence can not only on a single intelligent products, the more the construction of" ecological circle. "said the industry veteran.

In order to meet market demand, and continue to promote the development of intelligent home lighting, Philips Lighting has teamed up with the Beijing-east and Baidu and other Internet and technology companies, enrich the "Friends of the Show" (Friends of Hue) partners. Equipped with Dueros of various types of intelligent terminals will be able to control all Philips "show" personalized intelligent lighting system products, and intelligent home to achieve interoperability, access to a full range of home intelligent lighting experience.

 

Philips DDI Lamp Second generation

According to Philips lighting related officials said, "in compliance with the development trend of intelligent interconnection lighting advocated by Philips Lighting, the future of Philips fashion lighting will be the introduction of intelligent home lighting experience Zone, in the promotion of consumer experience at the same time, to promote the intelligent Internet home into more families, for people to create home and light of the beautiful chapter of mutual integration. ”

Finally, senior engineer led also believes that intelligent lighting is the foundation of the entire intelligent home, suitable for large-area housing, it will make life more convenient and comfortable. In the future, smart home lighting must be towards the green, energy-saving, comfortable, simple, efficient direction of development.